Artist statement
Every day we get dressed.
Choosing which clothes to wear can be emotionally powerful. It can be liberating, freeing, connecting and inspiring. Throughout my career, I’ve photographed many people who use clothing to express who they are with via a richness of individual approaches.
While I attribute so much joy to fashion and clothing, it is also responsible for the exploitation of people and is one of the largest contributing factors to worldwide pollution and waste.
Why?
The conversation at present is centred around fast fashion, with the responsibility sitting with large companies to produce less. While I wholeheartedly agree with this, I also think there is another important viewpoint - one that begins not with industry, but with us.
Do you have a good relationship with clothes?
Our relationship with clothes is individual, nuanced, complex, and complicated. Even if you love getting dressed, and feel clothing has a positive impact on you as a person - the clothes we choose can change how we see ourselves and our bodies. They represent who we are and allow for responses from and connections with others.
Our Relationship With Clothes is my ongoing art practice exploring that tension - through the lens of soft activism. The belief that small, considered shifts in how we relate to what we wear can be a genuine and underestimated driver of change. Not through guilt. Through reflection.
Each project begins with a question. It becomes an object, an image, an installation, an exhibition. It closes. The questions accumulate. The work continues.
- Liz Sunshine
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A relationship with clothes is how you feel about clothes and how they make you feel. It shapes what you choose to wear, how you care for your clothes, and how they reflect and influence your identity.
Soft activism is the power of change within you. It reflects your beliefs and emphasises listening, learning and making informed decisions to drive change in a subtle yet impactful way.
Small changes by many are more powerful than significant changes by few.
What your clothes are made from and how each material feels, functions, and impacts the world is important to your relationship with clothes. Explore the full index to connect with the foundation of your clothing.
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We don’t shop for clothes.
We shop for confidence, for connection, for identity. Sometimes we’re searching for clarity. Other times, for comfort, belonging - even a sense of worth.
Often, we find ourselves stuck in cycles we don’t believe in - chasing newness, feeling guilt, and losing our sense of self.
This community invites you to pause, to reflect, to reconnect.
Because it’s not about buying the right thing - it’s about becoming the person who knows what feels right.
The Our Relationship With Clothes (O.R.W.C.) project is a space for everyone. Whether you’re already on the path to understand your relationship with what you wear, wanting to repair it or just beginning to explore how clothes make you feel. This community is here to meet you where you are, normalising asking questions, having conversations and listening from a place of love and respect.
We believe in progress, not perfection.